Case study
AI support grounded in business data
40-60 tickets a day in September 2026, with staff reviewing the proposed replies.
Read case study: AI support grounded in business dataEngineering leadership · Founder · Applied AI
I lead engineering and build products. As the owner of Smotion, I am responsible for clients, the team and delivery. At IPG, I work on distribution-platform architecture and put AI into operational workflows.
Based in Valencia, Spain. Experienced in working with international teams.
Decisions and results
Case study
40-60 tickets a day in September 2026, with staff reviewing the proposed replies.
Read case study: AI support grounded in business dataCase study
Workflows covering 30,000+ titles, with model selection, review and distribution constraints.
Read case study: Book metadata enrichment at catalog scaleCase study
Founder responsibility, up to 10 direct reports and a reusable platform serving paying clients.
Read case study: From a product startup to a software businessLeadership and products
I own Smotion, conduct all client negotiations and carry the commercial risk. The business has approximately US$200,000 in annual revenue. I have managed up to 10 direct reports.
After shlang did not monetize successfully, I retained the team and shifted to outsourced development. Today, we build Clubium alongside client mobile and web products.
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